Illuminate the Winter Season at All is Bright 2016


Illuminate the winter season at the All is Bright Festival


On Saturday, November 19, 2016 from 4PM to 9PM the businesses of 124 Street and High Street invite you to our annual light up festival, a unique event that celebrates the coming of the winter season in Edmonton and lighting up the night through illumination, fun, and live entertainment to patrons of all ages. 


Join us for the main attraction! The Light Up The Night Ceremony takes place at 6PM. Join us as we countdown to the official turning on and unveiling of the holiday lights in the area!






Getting Here

The event will be centered on 124 Street between Jasper Avenue and 102 Avenue, but will also stretch throughout the High Street and 124 Street district.


Festival Map: Stay tuned for our map of the programming areas!


Parking will be available at all the usual places. Click here to see our area parking map.

Schedule of Events

Children’s Activity Area. Photos with Santa. Fire Pits & S’mores. Street Performers. Sleigh Rides. Carolers. Cookie Decorating. Photo Booth. Live Entertainment. Hockey. Contests. Late Night Street Party. Beverage Gardens.  Light Installations. Fire & Light Dancers. Live Music. Light Up Ice Sculptures. Patio Parties. Food Trucks, and so much more.


With a multitude of things going on up and down the street, you will find plenty to keep the kids entertained throughout the day, and plenty of options for yourself in the evening.


Festival Schedule: Stay tuned for our full festival schedule!


#AllIsBright Contest

Details to be announced!


If you are interested in being a part of this fantastic event and would like to inquire about our volunteer opportunities, please contact Eryne Sarabin at


Available positions include:

  • Set Up Crew
  • Onsite Logistics Coordinator
  • Sleigh Ride Pick Up and Drop Off Location Crew
  • Roving and Directional Support Crew
  • Fire Pit and S’more Station Crew
  • Demo Area Crew
  • Shooting Lane Crew
  • Beverage Garden Crew (Servers, Beverage Prep, Bussers, Runners)
  • Hot Chocolate and Coffee Station Crew
  • Information Tent or Merch Tent Crew
  • Festival Site Crew
  • Hospitality Crew
  • Tear Down Crew


Our deadline to confirm volunteers is Friday, October 28th. We will be holding two orientations that all volunteers must attend one week prior to the festival. Dates will be confirmed shortly.



Tremendous thanks to our sponsors - we couldn't have done it without you!

Title Sponsor | Kennedy
Community Sponsor | Canadian Western Bank
Major Sponsor | Edmonton Digital Arts College
Major Sponsor | Planet Organic
Beverage Garden Sponsor | Situation Brewing
Children's Activity Area Sponsor | Edmonton's Child Magazine
Print and Media Sponsors | Fastsigns Edmonton West
Entertainment and Installation Sponsors | MFH Properties
Entertainment and Installation Sponsors | WAM Development Group
Entertainment and Installation Sponsors | Melcor REIT
Edgar Development