Illuminate the Winter Season at All is Bright 2017


The All is Bright Festival


The businesses of 124 Street and High Street invite you to our annual light up festival, a unique event that celebrates the coming of the winter season in Edmonton and lighting up the night through illumination, fun, and live entertainment to patrons of all ages. 


On Saturday, November 25, 2017, we kick off another exciting edition of the All is Bright Festival on 124 Street. The event is from 4:00 p.m. to 8:00 p.m, and the Light Up The Night Ceremony takes place at 5 p.m. Join us as we countdown to the official turning on and unveiling of the holiday lights in the area!

Some highlights from last year's festival: 'All is Bright' 2016 on 124 Street on YouTube.






There are many ways to participate and otherwise help to make the festival even better this year:


  • Hosting (businesses in the 124 Street area): 
    Interested in bringing some of the excitement into your space? Please fill out the hosting business application form
  • Performing:
    Please contact ERYNE SARABIN with TYCOON EVENT PLANNING & PROMOTIONS at or 780-667-5183.
  • Sponsoring:
    Interested in becoming a partner of the event? Please download, fill out, and return the sponsorship package.

Getting Here

The event will be centred on 124 Street between Jasper Avenue and 102 Avenue, but will also stretch throughout the High Street and 124 Street district.


Festival Site Map: Click here for a Festival Site Map (pending)


Parking will be available at all the usual places. Click here to see our area Parking Map

City of Edmonton Public Service Announcement (Road Closure): Click Here (pending)

Schedule of Events

nĂªhiyawak | All is Bright

Musical Performances, including:

Arlo Maverick, Ayla Brook and The Soundmen, Billie Zizi, DJ Joses Martin and DJ Polyesterday, Jay Gilday, Kimberley MacGregor, and nêhiyawak!

Outdoor Activities, including: 

Light Installations, Beverage Gardens (with mulled wine, and beer from Situation Brewing), Kid’s Zone, Sleigh Rides, Light Parade, Winter Activity Demo Area, Light-Up Street Performers, Mobile Gaming Unit, digital Scavenger Hunt with Alberta Beacons & Geofencing Inc., Segway rides with River Valley Adventure Co., Flying Canoe Volant, Fire & Light Dancers, Light Up Ice Sculptures, Fire Pits & S’mores, Food Trucks, Outdoor Patio Parties, Puppet Shows with the Odd-Lot Puppetry Co., Maple Taffy Making, Carolers, Free Hot Chocolate and Coffee From Oliver Community League, Late Night Street Party, Contests, Games, & Much More!

Indoor Activities, Hosted at the Following Locations:

  • Photos with Santa (location to be determined)
  • Holiday Ornament Making with SNAP Gallery (location to be determined)
  • Robertson Wesley United Church Pop-Up Art Studio (location to be determined)
  • Stay tuned for more, coming soon!


Outdoor Patio Parties Hosted at:

  • Stay tuned, more info coming soon!


With a multitude of things going on up and down the street, you will find plenty to keep the kids entertained throughout the afternoon, and plenty of options for yourself in the evening.


Click here for our full Festival Program Schedule and Map (pending)



Calling all Volunteers!! If you would like to join the team for this wonderful event, we are still seeking volunteers for the following:

  • “Save the Date” Poster and Postcard Drop
  • Set Up Crew
  • Sleigh Ride Crew
  • Kid’s Zone and Activity Area Crews
  • Fire Pit Crew / S’more Station Crew
  • Winter Demo Area Crew
  • Beverage Garden (Servers, Beverage Prep, Beverage Runners, Ice Luge Station)
    *Note: Beverage Garden Servers must be ProServe Certified
  • Merchandise Crew
  • Hot Beverage Runner Crew
  • Tear Down Crew, and many more!

If you are interested in volunteering, you can sign up online HERE.

Please direct questions about volunteering to Kurt Roy, Volunteer Coordinator for Tycoon Event Planning & Promotions at or 587-936-6550.



Tremendous thanks to our sponsors - we couldn't have done it without you!

Title Sponsor | Kennedy
Community Sponsor | Canadian Western Bank
Festival Light Up and Kid's Zone Sponsor | Direct Energy
Beverage Garden Sponsor | Situation Brewing
Print Sponsor | Burke Group
Media Sponsor | 92.5 Fresh Radio
Festival Programming Sponsors | MFH Properties
Festival Programming Sponsors | FMAV
Festival Programming Sponsors | WMC
Festival Programming Sponsor | Assiff Law Office
Festival Programming Sponsor | McLennan Ross LLP
Hot Chocolate and Coffee Station Sponsor | Oliver Community League
Digital Sponsor | CKB Construction (2004) Ltd.
Digital Sponsor | Alldritt Land Corporation
Digital Sponsor |
Special Thanks | Edmonton Arts Council
Special Thanks | Winter City Edmonton